Creating content from the ground up is difficult and not only time consuming but directly impacts your sales. Your content needs to be informational but also engaging and concise to your customers. Let Outreach help! We’ve taken some of our best practices and applied it to blue prints. These blueprints give you access to skeleton sequences, templates and snippets to give you a starting point but allow you room to customize and add on to.
We offer different blueprints for different roles and also to different customers. For example, we offer a SDR Sequence catered to a decision maker (Tier 2 - Decision Maker) or a template introducing a new CSM/Account contact (New CSM/Account Transition). We encourage you to go through and see which blueprint you prefer! In our blueprints section, we offer 11 sequences, 20 templates and 9 snippets to choose from.
To access our blueprints, please follow the steps outlined below:
1. From anywhere in the platform, you can select the 'actions' icon to the top right:
2. Select from Sequences, Templates or Snippets:
3. From here, you can select either New, Blueprint or Clone:
New: create a brand new sequence/template/snippet from scratch:
Above displays creating a brand new sequence
Blueprint: use Outreach's suggested framework for the sequence/template/snippet
Above is displaying how to create a template from blueprints
Clone: carbon copy an existing sequence/template/snippet from your Outreach instance
Above is displaying how to copy a snippet from an existing snippet
If you do choose a blueprint, please make sure that you fill in any blue variable fields with personalizations. Don't worry if you accidentally miss one! We will prevent the mailing from going out with any unpopulated variables and you will then be able to go back to correct.