If you'd like to send traffic to Outreach and wish to have those leads tracked as referrals from you or your company, there's a simple step you can take to make this possible on our end.
This step only requires you to modify the URL you are linking to Outreach with to add a simple bit of code at the end.
Modifying The URL
Whatever your link text is, when you link to our site, just add a bit of code onto the end of the URL you're linking to Outreach with. The simple addition looks like this:
In the case above, we'll log "AndrewKinzer" as the referrer. Alternatively, you could link with a URL like this:
In that case, we'll log "Andrew Kinzer" as the referrer. Another use case is that you want to refer based on a company or brand, in which case you might do this:
In that case, we'd see "Datanyze" as the referrer. Or - how about you want to refer based on a particular campaign or blog post, or event? You might do this:
Showing Full URL, Or Not?
You have the option of linking this URL to a piece of text or a button. The text can say anything you want - but we do recommend hyperlinking words like:
The anchor text you use to link with is helpful for SEO, and gives a bigger hit target with longer and more descriptive keywords so your readers are more likely to click through.
Q: Can I make up my own referral ID?
A: We'd prefer you didn't. If you plan to work with us as a referral partner, we want to ensure you use something that allows us to consistently track you and your identity. Get in touch so we can use something specific.
Q: If they land on a page, then navigate around, will you still track it even though the "?r=AndrewKinzer" is not on the end of the page now that they went to a second or third page and the browser loses it?
A: Yes, we ensure that if they land on our website, and navigate around, we'll still be able to attribute a lead form input to your referral ID.
Q: What happens if somebody leaves your website, and comes back later that day, or tomorrow?
A: We can still track that person was originally brought to us through your referral link, and you'll still get the credit when they do fill out the lead form.